Fictional BrandMaison Obsidian
Year2023
CountrySwitzerland
ScopeWebGL Development, Motion Design, Creative Direction
Concept Design · Unsolicited Redesign
This is a concept project created by Fractal Studio to demonstrate our capabilities. Maison Obsidian is a fictional brand. This project was not commissioned by any real client.
About the
project.
Every second matters — that was our brief. We created an interactive WebGL experience where the timepiece becomes a living sculpture. Users orbit the watch in photorealistic 3D, zoom into the mechanical movement to see 312 individual components, and experience the ticking heartbeat through synchronized audio-visual design. Precision without compromise, both in horology and in code.
Scope of work
WebGL DevelopmentMotion DesignCreative Direction